Meaning: The Quality of being determined to do or achieve something; firmness of purpose.
By way of explanation, tenacity is the quality displayed by someone who just can't give up — who keeps trying until a goal is achieved.
Using an entrepreneur as a case study, tenacity is related to what you do when you get new information or change plans that are contrary to your business objectives. You are constantly faced with challenges that tends to distract you or cause setbacks.
Tenacity gives you the ability to adjust to changing information and conditions.
It is the thread that binds all innovators, entrepreneurs and problem solvers to one another.
Without mincing words, consistency inspires tenacity especially when you do what you are passionate about.
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